Your window displays have the potential to stop passersby, draw in new customers, sell products, make the local news, and help build your brand and business. Ensure that your window displays are stopping traffic, not sales, by avoiding these ten window display don’t’s: Not keeping windows clean! There’s no point in having a great display...Read More

A storefront is often the first impression that a brick and mortar brand makes on potential customers. People driving or walking past a store often can’t see inside, so businesses need to tell passersby something about their brand to get them in the door. That’s why it’s crucial to brand a store from the outside...Read More

Valentine’s Day is just around the corner, which means that shoppers are browsing for the perfect gift for their special someone. Not only is this an enjoyable holiday for which to decorate, but window and visual merchandising displays can make a big impact on consumers who are trying to find gift ideas. Read on for...Read More

As the retail environment continues to shift and change, retailers need to adapt to ensure their brick and mortar spaces will survive. Mannequins are a prominent element that can help both the exterior and interior of physical stores stand out. Read on to see how retailers are getting creative and making a statement with their...Read More