Five tips on the fifth of each month: What five things can you do in one month to make a difference on your selling floor? Do you know that focal point displays are the best way to get customers to walk your entire store without thoughtful effort? Your storefront and/or window displays are your business’s...Read More

Five tips on the fifth of each month: What five things can you do in one month to make a difference on your selling floor? Lighting is THE most important design element in any retail environment. Walk around your store and audit all your lighting. Most stores should have three levels of artificial lighting: ambient...Read More

Five tips on the fifth of each month: What five things can you do in one month to make a difference on your selling floor? 1. When was the last time you painted the interior of your store? Pull out the paint swatches and determine if they’re still reflecting and celebrating your brand. 2. Is it...Read More

Five tips on the fifth of each month: What five things can you do in one month to make a difference on your selling floor? Count the number of signs on your selling floor. How many are really necessary? Create sign categories, ie: brand (logo), department, product description, promotional, sale, directional. Create sign design guidelines...Read More

For the record, brick and mortar retail shopping is alive and doing well! People are longing to get out and about, and shopping in person is one experience they crave. If you are planning to open a retail store, understand that finding the ideal space takes time and strategy. Before you start looking — create...Read More

As the retail environment continues to shift and change, retailers need to adapt to ensure their brick and mortar spaces will survive. Mannequins are a prominent element that can help both the exterior and interior of physical stores stand out. Read on to see how retailers are getting creative and making a statement with their...Read More