If someone stopped you and offered you free advertising, with a guarantee that it would get positive results, would you accept the offer or walk on by? If your answer is a skeptical “Keep on walking,” you may not be seeing your windows the same way your customers see them.Click to read news article.Read More

There are many different types of dis-plays to put in a store and store window. And many of these displays need a good visual prop/pop to really grab attention. Which displays warrant a prop, where do you find them, and how best to use them?Click to read news article.Read More

Five tips on the fifth of each month: What five things can you do in one month to make a difference on your selling floor?Count the number of signs on your selling floor. How many are really necessary? Create sign categories, ie: brand (logo), department, product description, promotional, sale, directional. Create sign design guidelines for...Read More