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Focus Five: 5 Ways Your Ceiling is Costing You Customers
Your Ceiling Could be costing you customers Look up. What do you see? If your answer is “nothing special,” that’s the problem. Your ceiling is the fifth wall of your
Focus Five: 5 Packaging Upgrades Your Customers Will Notice
How your customers receive their purchases can make a big difference in how they perceive your products and your brand. The packaging experience doesn’t end when they leave your store,
Focus Five: 5 Strategies for Creating Memorable, Themed Spaces
Nostalgic themes can create powerful customer connections and drive serious business results. When you commit to a bold theme, you’re not just designing a space; you’re creating an immersive, memorable
Focus Five: 5 Ways to Design Your Staff
I’m all for creative freedom when it comes to hairstyles, apparel, and skin ornamentations. However, when it comes to a business, it’s important to think about your brand, your mission
Focus Five: 5 Ways to Create Attention-Getting Window Displays, Part II
The final five of ten essential tips for window display success. Welcome back to Focus Five: 5 Ways to Create Attention-Getting Window Displays! In Part I, we shared the first
Focus Five: 5 Ways to Create Attention-Getting Window Displays, Part I
Part I: The first five of ten essential tips for window display success. Your storefront windows are often the first and most important touchpoint with potential customers. A well-designed window
Focus Five : 5 Ways to Make Your Selling Floor Easy for Customers to Process and Shop – Less is More
In retail, your instinct is often to do more—display more products, add more signs, talk more to customers. Sometimes though the most powerful strategy is the opposite. Strategic simplification can