How to Display Accessories to Increase Engagement and Sales
We all know that successfully positioned, arranged, and displayed merchandise can capture attention, increase sales, and contribute to the overall appeal of your store. But oftentimes, this knowledge is not […]
How to Style Photos that will Stop Tracks on Social Media
As the digital landscape expands, people adjust the way they respond to various kinds of online content. The magnitude of content on digital platforms has resulted in people skimming more […]
The Etiquette for Sharing on Social Media
Social media is all about content sharing. Whether you’re retweeting, reposting or regramming, sharing the posts and photos of others is a great way to foster engagement between users, spread […]
How to Run Paid Social Media Posts
If you’ve ever run a social media account, then you probably know the frustrating feeling of spending a long time crafting an important piece of content that ends up garnering […]
How to be on trend with Holiday Decor
It’s holiday time again. Funny how it happens around the same time every year. And yes, by the time you read this, you’re already decorating for the 2018 holidays. Click […]
Renovating Your Store
It’s time to renovate your store – is it time to hire an experienced retail designer, or try doing it yourself (again)? The decision to hire a design firm often […]
How to Design Signs for Your Pet Store That Customers Will Actually Read
How many of the signs in your store do you think customers are really reading? Most likely, not many. Click to read press release.
How Do Customers Mentally Process Your Pet Store’s Floor Plan
When customers enter your store, do they always know where they want to go? Do they stop for a minute and look around? If customers have a dog pulling on […]
Follow These Rules for Creating Focal Points in Your Pet Store
In the Sep-Oct issue of PETS+, I shared how customers use their left brain to interpret the interior/ layout of a store and their right brain to respond to emotionally […]
Should You Renovate Your Pet Store? Or Simply Refresh?
When is the right time to refresh your store’s look? Or to undertake a larger renovation? That depends on several factors: its style/theme; product lines, price points and number of […]