Lyn was asked, how can wood panels enhance the mood in a retail space? And this is what she had to say:
“Using natural wood in a retail store will always add a warm and comforting factor to the space. We, as living human beings, resonate with, and heal in, nature. So bringing elements from nature into a selling environment only serves to enhance the overall energy of the space. Wood naturally elevates the customer experience, on both overt and subliminal levels. It’s a wonderful and powerful finish.”
– Lyn Falk, Consumer Behavior Specialist and President of Retailworks
