A properly illuminated store can take a really good design and turn it into a really great design, while a well-designed store can turn mediocre under poor lighting.
![creative-retailer-august-2023-switchtogood-lighting_600x400.x98164](https://retailworksinc.com/wp-content/uploads/2024/02/creative-retailer-august-2023-switchtogood-lighting_600x400.x98164.x79366.jpg)
A properly illuminated store can take a really good design and turn it into a really great design, while a well-designed store can turn mediocre under poor lighting.