When Kesslers Diamonds opened up their new store in Downtown Milwaukee, the corner location was a perfect opportunity for eye-catching window displays. These displays are changed five times a year – Spring, Summer, Fall, Winter, and Holiday.
Summer: The concept for this design was to spread love and a positive message.
Spring: What’s more fun than a Kesslers Diamond? These window displays were inspired by the children’s game Barrel of Monkeys.
Winter: Kesslers Diamonds’ customers and along with their signature red box were the focal points in this display.
Holiday: These hand-woven panels were a true work of art and created a strong focal point.
Fall: These hand-woven panels were a true work of art and created a strong focal point.
Summer: These dandelions were created completely from paper and a lot of creativity.
Spring: Bird cages helped feature the different cuts of diamonds that Kesslers’ excels in.
Winter: This window is sure to make you feel all cozy with the oversized custom knit heart and scarf.
Holiday: This window had multiple elements included: Custom made pedestals, large ribbon graphics, and a gravity-defying stack of shopping bags to top it all off.
Fall: These large-scale sunflowers were created from recycled paper tubes and painted newspaper.
Summer: Artificial boxwood brought this furry friend to life. The large-scale letters that spelled out, “LOVE”, attracted attention from across the street.
Spring: Large Scrabble pieces were used to spell out the words in this window. There are even letters attached to the sidewalk.
Winter: The addition of bright, red hearts made this window perfect for Valentine’s Day.
Holiday: Don’t let your eyes fool you, these dresses are created out of paper. They are adorned with greens and the company’s iconic red jewelry boxes. Shimmer jeweled curtains add the finishing touch.
Fall: Rakes, in Kesslers’ signature red color, were used as backdrops to feature some of their products. 2-D and 3-D leaves filled the top of the window.
Summer: The sails in this window were constructed from colorful paper.
Spring: Flowers blooming were just the right addition to these diamond-filled banners.
Summer: The movement in this window was created by using hundreds of individual butterflies. The colors chosen resemble the sun and summer.
Spring: The geometric design of diamonds are beautiful. Color and a bit of shimmer made these large-scale graphics pop.
Winter: Contrasting colors and layered shapes brought this window to life.
New Store Announcement: Although Kesslers’ new downtown Milwaukee was not open yet, we wanted to create suspense and get people talking about what was to come. Simple graphics and plain backdrops were the key. There were even little cutouts so that passersby could take a peek inside.