Diedrich Interior Design
Diedrich Jewelers Logo

Project Statement

Diedrich Jewelers sought to update their interior with a space that felt inviting to customers of all ages. We incorporated key focal points like an LED color-changing wall, diamond artwork, historic photos, and a large illuminated diamond logo to guide guests through the store. The design blends contemporary geometric lines with traditional walnut finishes, creating a clean, welcoming atmosphere.

When owner Shelly Kastenschmidt expanded the store, we continued our partnership by designing the new bridal area—complete with a cozy consultation space, custom display cases, elegant lighting, and a handmade, full-size paper bridal dress displayed in the window. We’re proud to serve as both the store’s interior designers and the creative team behind four rotating seasonal window displays, each tailored to showcase the unique spirit of Diedrich Jewelers.

Services Provided

  • Layout
  • Finish & Material Selection
  • Custom Fixture & Case Design
  • Custom Cabinetry Design
  • 3-D Renderings
  • Lighting Selection
Interior Design and Rendering
Diedrich Rendering
Interior Design
Interior Design

“Calling Retailworks, Inc. for a consultation for our jewelry store remodel was the best phone call I ever made. Lyn and her team provided us with the guidance we needed to completely remodel our store, which we weren’t finding anywhere else in the industry. Their coordination, organization and thoroughness throughout the entire project exceeded our expectations.

They made it so easy; their innovative creativity along with their expertise resulted in, in my opinion, the most beautiful jewelry store. Every part of our relationship with Retailworks has been effortless and rewarding.

We were so thrilled with their work with our store remodel, I didn’t want our relationship to end, so I hired them to do our window displays in 2019. Not only are we getting amazing reactions about our new store from our customers, our eye-catching windows are now attracting the attention of a whole new set of customers.”

Shelly Kastenschmidt
Owner
Diedrich Rendering
Diedrich Rendering
Interior Design and Rendering
Diedrich Rendering
Interior Design
Interior Design

“Calling Retailworks, Inc. for a consultation for our jewelry store remodel was the best phone call I ever made. Lyn and her team provided us with the guidance we needed to completely remodel our store, which we weren’t finding anywhere else in the industry. Their coordination, organization and thoroughness throughout the entire project exceeded our expectations.

They made it so easy; their innovative creativity along with their expertise resulted in, in my opinion, the most beautiful jewelry store. Every part of our relationship with Retailworks has been effortless and rewarding.

We were so thrilled with their work with our store remodel, I didn’t want our relationship to end, so I hired them to do our window displays in 2019. Not only are we getting amazing reactions about our new store from our customers, our eye-catching windows are now attracting the attention of a whole new set of customers.”

Shelly Kastenschmidt
Owner